Cookie Policy

Last updated November 2019.

Introduction

Mobile Dynamics Ltd (“we’ or “us” or “our”) is committed to protecting your privacy. Our Cookie Policy explains how we use cookies and similar technologies throughout our business, including all managed websites and services, such as ExpenseIn , ExpenseInapp, and ExpenseInblog. To read more about our privacy controls please refer to our Privacy Policy.

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by online service providers in order to make their websites or services work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner or service provider are called “first party cookies”. Cookies set by parties other than the website owner are called “third party cookies”. Third party cookies enable third party features or functionality to be provided on or through the website or service you are using (such as advertising, interactive content and analytics). The third parties that set these third party cookies can recognise your computer both when it visits the website or service in question and also when it visits certain other websites or services.

Why do we use cookies?

We use first party and third party cookies for several reasons. Some cookies are required for technical reasons in order for our websites and services to operate. Other cookies enable us and the third parties we work with to track and target the interests of visitors to our websites. We also use cookies to personalise and tailor the experience of our services.

Cookies served through our websites

The specific cookies, both first party and third party, have been described below including the purposes they perform.

The cookies we set (first party cookies)

Below we have outlined the cookies that are explicitly created and served via our online services.

Cookie CategoryPurpose
Intercom.intercom-state-#UnclassifiedUnclassified
intercom-idPreferencesAllows the website to recognise the visitor, in order to optimise the chat-box functionality.
intercom-sessionPreferencesSets a specific ID for the user which ensures the integrity of the website's chat function.
intercom.played-notificationsStrictly necessaryUsed by the website to determine which support notifcations the user has been shown.
_cltkStatisticRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator.
_clskStatisticRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator.
_clckStatisticCollects data on the user's navigation and behaviour on the website. This is used to compile statistical reports and heatmaps for the website owner
Third party cookies

The section details which third party cookies you might encounter through this site. We only use cookies provided by trusted third parties. This includes social media sites and other tracking technologies.

Social media sites

We use social media buttons and/or plugins on this site that allow you to connect with your social network in various ways. For these to work the following social media sites including; Facebook, Twitter and LinkedIn will set cookies through our site which may be used to enhance your profile on their site or contribute to the data they hold for various purposes outlined in their respective privacy policies.

Other tracking technologies

In order to monitor conversions from our advertising platforms we also rely on other technologies, such as “clear-images” or “pixels”. A tracking pixel allows us to record visitors and interactions for certain advertising platforms, such as Facebook and Microsoft Bing, that do not issue cookies for this purpose. Pixels are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our websites.

Below we have outlined a list of the third party cookies you might encounter:

CookiePlaced byCategoryPurposeMore information
_fbpFacebookAdvertisementThis cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website.For more information about how Facebook will use your personal data read Facebook's Privacy and Terms.¹
frFacebookAdvertisementFacebook sets this cookie to show relevant advertisements to users by tracking user behaviour across the web, on sites that have Facebook pixel or Facebook social plugin.For more information about how Facebook will use your personal data read Facebook's Privacy and Terms.¹
trFacebookAdvertisementUsed by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. For more information about how Facebook will use your personal data read Facebook's Privacy and Terms.¹
_gcl_auGoogleAdvertisementProvided by Google Tag Manager to experiment advertisement efficiency of websites using their services.For more information about how Google will use your personal data read Google's Privacy and Terms.²
_gaGoogleAnalyticsThe _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. For more information about how Google will use your personal data read Google's Privacy and Terms.²
_ga_JZTS6YRHKGGoogleAnalyticsThis cookie is installed by Google Analytics.For more information about how Google will use your personal data read Google's Privacy and Terms.²
_gat_UA-66957033-1GoogleAnalyticsA variation of the _gat cookie set by Google Analytics and Google Tag Manager to allow website owners to track visitor behaviour and measure site performance. For more information about how Google will use your personal data read Google's Privacy and Terms.²
pagead/1p-user-list/#GoogleAdvertisementTracks if the user has shown interest in specific products or events across multiple websites and detects how the user navigates between sites.For more information about how Google will use your personal data read Google's Privacy and Terms.²
ads/ga-audiencesGoogleAdvertisementUsed by Google Adwords to re-engage visitors that are likely to convert to customers based on the visitor's online behaviour across websites. For more information about how Google will use your personal data read Google's Privacy and Terms.²
_gidGoogleAnalyticsInstalled by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. For more information about how Google will use your personal data read Google's Privacy and Terms.²
IDEDoubleclick.netAdvertisementUsed by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.
test_cookieDoubleclick.netAdvertisementThe test_cookie is set by doubleclick.net and is used to determine if the user's browser supports cookies.
c.gifClarity MSStatisticCollects data on the user's navigation and behaviour on the website. This is used to compile statistical reports and heatmaps for the website owner.
MUIDClarity MSAdvertisementUsed widely by Microsoft as a unique user ID. The cookie enables user tracking by synchronising the ID across many Microsoft domains.
SMClarity MSAdvertisementRegisters a unqiue ID that identifies the user's device return visits across websites that use the same ad network. The ID is used to allow targeted ads.
ANONCHK Clarity MSAdvertisementRegisters data on visitors from multiple visits and on multiple websites. This information is used to measure the efficiency of advertisement on websites.
_uetsidBing.comAdvertisementBing Ads sets this cookie to engage with a user that has previously visited the website.For more information about how Microsoft uses your personal data read Microsoft's Privacy and Terms.³
_uetvidBing.comAdvertisementBing Ads sets this cookie to engage with a user that has previously visited the website.For more information about how Microsoft uses your personal data read Microsoft's Privacy and Terms.³
MUIDBing.comAdvertisementBing sets this cookie to recognize unique web browsers visiting Microsoft sites. This cookie is used for advertising, site analytics, and other operations.For more information about how Microsoft uses your personal data read Microsoft's Privacy and Terms.³
SRM_BBing.comAdvertisementTracks the user's interaction with the website's search-bar function. This data can be used to present the user with relevant products or services. For more information about how Microsoft uses your personal data read Microsoft's Privacy and Terms.³
UserMatchHistoryLinkedInFunctionalLinkedIn sets this cookie for LinkedIn Ads ID syncing.For more information about how LinkedIn uses your personal data read LinkedIn's Privacy and Terms.⁴
bcookieLinkedInFunctionalBrowser Identifier cookie to uniquely identify devices accessing LinkedIn to detect abuse on the platform.For more information about how LinkedIn uses your personal data read LinkedIn's Privacy and Terms.⁴
lidcLinkedInFunctionalLinkedIn sets the lidc cookie to facilitate data center selection.For more information about how LinkedIn uses your personal data read LinkedIn's Privacy and Terms.⁴
langLinkedInFunctionalLinkedIn sets this cookie to remember a user's language setting.For more information about how LinkedIn uses your personal data read LinkedIn's Privacy and Terms.⁴
bscookieLinkedInFunctionalUsed for remembering that a logged in user is verified by two factor authentication.For more information about how LinkedIn uses your personal data read LinkedIn's Privacy and Terms.⁴
AnalyticsSyncHistoryLinkedInAnalyticsUsed in connection with data-synchronisation with third party analysis service. For more information about how LinkedIn uses your personal data read LinkedIn's Privacy and Terms.⁴
li_gcLinkedInFunctionalUsed to store consent of guests regarding the use of cookies for non-essential purposesFor more information about how LinkedIn uses your personal data read LinkedIn's Privacy and Terms.⁴

1) For more information about how Facebook will use your personal data read Facebook's Privacy and Terms.

2) For more information about how Google will use your personal data read Google's Privacy and Terms.

3) For more information about how Microsoft uses your personal data read Microsoft's Privacy and Terms.

4) For more information about how LinkedIn uses your personal data read LinkedIn's Privacy and Terms.

How can I manage cookies?

You have the right to refuse cookies when viewing websites and accessing online services. You can block or delete all cookies by changing your browser settings or installing third party privacy tools. By removing or blocking any essential cookies required for our service certain feature may be impacted or, in some cases, be prevented from working.

You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our websites though your access to some functionality and areas of our websites may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser’s help menu for more information.

Where can I get further information?

If you have any questions about our use of cookies or other technologies, please email us at privacy@mobiledynamics.co.uk.

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